F.A.Q.

Merchandising

• Merchandising book and planogram

• How to increase retail pharmacy sales by means of merchandising

• What pharmacy merchandising implies

• Pharmacies and new information standards

• Pharmacies: closed type trade departments

Shop-windows and sales areas decoration

• Sales areas decoration of pharmacies and optical stores

How to open a pharmacy. Ideas and experience

• How to manage a product range in pharmacies

• Stock management

• Cost: whip, carrot or means of communication

Articles about our customers

• Samson-Pharma

• Pharmacy in Fragonard style

• Article about Doctor Stoletov pharmacy network

• RIGLA plans to become the largest national pharmacy network

• Interview with Sergey Anatolyevich Andreev, Director General of KAZAN PHARMACIES network

• Interview with Tatyana Kazakova, Director General of DOCTOR WATSON Pharmacy

Mass media about us

• Components of quality and comfort – pharmacy cabinets

• Merchandising that treats

• Modern pharmacy – an operating room or a palace?

• We look at the world by our customer’s eyes

• Innovations: Pharmacy design – furniture as a part of philosophy

• About shop-windows, colours, shop equipment and mood

Interesting articles

• Museum of pharmacy business in the pharmacy of Nuzhnii Novgorod

• Corvalol, valocordin and pentalgin are removed from free sale

• Dynasty of Moscow pharmacists

• Last year the Russian pharmacy market capacity increased by one third

• 34900250,5 thousand rubles is allocated for beneficiaries’ medicines in 2007

• Pharmaceutical companies joined the rating of 800 largest Russian companies

• Pharmacy museums

• Peculiarities of wooden house construction

• Online shopping: lining, planks, timber and sawn wood use by construction and finishing operations

• Wooden furniture with carving made by means of CNC machinery

• Online shop creation within the period of the financial crisis